FirstSight: Cracking the US Market with Strategic Cold Outreach

Quick Wins

• 32 qualified responses in 50 days
• 80% meeting conversion rate
• Successfully entered US market from India
• Focus: D2C brands seeking performance marketing expertise

Tool Stack

• Instantly
• Apollo
• Million Verifier
• Open AI/Claude

Client Challenge

FirstSight, a performance marketing agency serving D2C brands across India and UAE, aimed to:

• Break into the competitive US market
• Stand out in a saturated performance marketing space
• Build credibility with US-based D2C brands
• Establish a foothold against established local agencies